The Client Midlands Partnership University NHS Foundation Trust
The Brief
We work extensively for several NHS Trusts across Staffordshire, the West Midlands and beyond. We are a trusted supplier with vast experience working within the healthcare environment. We are accustomed to working with sensitive information, handling patient details and working around a hospital and healthcare environment. In this instance, a local trust asked us to produce a series of short animated films aimed at young people to increase awareness of sexual health issues.
The Creative Concept
This NHS trust animation is brightly coloured, quirky and uses matter-of-fact language which doesn’t seek to preach to or talk down to young people. We set out to communicate in their language and to make the films engaging, accessible and shareable. Whilst the films seek to address the subject in an accessible manner they also effectively communicate serious, important information.
The Results
The local NHS Trust made these films available via their social media channels and engagement levels were fantastic.
Inspired Film and Video produced a dynamic animation for the NHS Trust, effectively conveying important healthcare information to patients and staff. This project demonstrates their capability to deliver high-quality animated content that enhances understanding and communication within the healthcare sector.